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Marketing Manager, Latin America

Marketing Manager, Latin America

Do you want to be part of our team of superstars who make a difference in the lives of others? The Chopra Center is currently seeking a Spanish-language Marketing Manager.

The Chopra Center for Wellbeing, located in beautiful Carlsbad, CA is a nurturing place where visitors from around the world come to experience healing and transformation. We are a leading source for learning meditation, yoga, and the ancient wisdom of Ayurveda. We offer a wide variety of programs in stress release, mind-body medicine, emotional healing, self-empowerment, personal development and life transformation. The Chopra Center is a 2013 and 2014 Medallion Award Winner of the San Diego Society for Human Resource Management (SHRM) Workplace Excellence program.

This is a full-time position. The ideal candidate will be a native Spanish speaker, experienced in project management, knowledgeable of the Latin American market, able to help develop strategy targeting this consumer audience, with a creative force to bring to the Chopra Center leadership team.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Develop, implement, and monitor strategies to acquire and retain a Spanish-language consumer audience, based on cultural and data-driven knowledge in collaboration with Executive Leadership team
  • Focus primarily on the 21-Day Meditation product line (70%) and contribute meaningfully to the Chopra En Espanol offerings (30%)
  • Oversee outsourced translators and resources to ensure language is authentic to both the audience and the Chopra Center
  • Work with external partners and vendors in the development of relevant and meaningful marketing communications, including digital messaging, videos and program content
  • Collaborate with 21-Day Meditation team members to ensure programs and campaigns launch on time and at a high quality
  • Provide proactive recommendations, based on data, research and best practices, to grow the Latin American audience and respective sales, in conjunction with the Director of Digital Meditation
  • Under the supervision of the Director of Digital Meditation,  work cross-departmentally with the Chopra En Espanol team to ensure consistent marketing is being developed and executed by respective parties on time and on budget
  • Work closely with Technology team, Creative Design team and Marketing
  • Constantly monitor customer feedback and adjust appropriately

QUALIFICATIONS:

  • Native Spanish speaker
  • 3-5 years of consumer marketing experience, preferably in the Hispanic market
  • Experience working with and developing sales and marketing communication plans
  • Conversant in social media best practices
  • Excellent organizational skills; ability to prioritize and manage multiple projects simultaneously, attentive to detail
  • Outstanding verbal and written communication ability; exceptional writing and editing skills
  • Exceptional computer skills
  • Strong analytical and problem solving skills
  • Knowledge of Chopra Center teachings are a plus
  • Must be proactive and eager, while still being humble, courteous and supportive

BENEFITS

  • Great health insurance package
  • 401K plan
  • Access to acupuncture and chiropractic services, yoga, meditation, etc.
  • Access to our seminars and trainings

If you would like to be considered for this opportunity please email your resume, salary history AND unique cover letter explaining why you are our ideal candidate to hrsupport@chopra.com. The subject line of your email must say “I am your new Marketing Manager for Latin America.”

Due to the high volume of resumes we receive, please note that we will only be contacting those we feel best meet the qualifications of this position.

Program Consultant

Program Consultant

Do you want to be part of our team of superstars who make a difference in the lives of others? The Chopra Center is currently seeking a Program Consultant.   

The Chopra Center for Wellbeing, located in beautiful Carlsbad, CA is a nurturing place where seekers from around the world come to experience healing and transformation. We are the leading source for meditation, yoga, and the ancient wisdom of Ayurveda. We offer a wide variety of programs in stress release, mind-body medicine, emotional healing, personal development and life transformation. The Chopra Center is a 2013 Medallion Award Winner of the San Diego Society for Human Resource Management (SHRM) Workplace Excellence program.

The Program Consultant will report to the Director of Sales. As an inside sales consultant you will be responsible for generating and closing leads from outbound calling activity. An average of 125 outbound calls are expected daily. Ability to cold call and prospect are basic requirements to succeed in this job. You will be responsible for maintaining on-going relationships with leads in your sales pipe via e-mail and phone calls.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Responsible for contacting new and existing clients to discuss their needs, and to explain how these needs could be met by specific products and services.
  • Quote prices, credit terms and other bid specifications.
  • Answer customers’ questions about products, prices, availability, and product uses.
  • Maintains client records, using automated system.
  • Prepares sales contracts for orders obtained, and submit orders for processing.
  • Conducting sales presentations via the phone and internet.
  • Collaborate with colleagues to exchange information such as selling strategies and marketing information.

EDUCATION AND/OR QUALIFICATIONS:

  • Bachelor’s degree preferred
  • Work experience should include a minimum of 2 years in sales or sales support, and 2 years in customer service, public speaking, or training role
  • Must be sales and goal oriented  
  • Effective ability to communicate orally or in written form effectively with co-management, internal and external customers
  • Ability to work individually and as part of a team
  • Knowledge of Sales Logic Software very helpful
  • Some travel required

BENEFITS

  • Great health insurance package
  • 401K plan
  • Access to acupuncture and chiropractic services, yoga, meditation, etc.
  • Access to our seminars and trainings

If you would like to be considered for this opportunity, please email your resume AND unique cover letter to hrsupport@chopra.com explaining why you are our ideal candidate. The subject line of your email must say: “I Am Your New Program Consultant.”

Due to the high volume of resumes we receive, please note that we will only be contacting those we feel best meet the qualifications of this position.

 

 

Sales Manager

Sales Manager

Do you want to be part of our team of superstars who make a difference in the lives of others? The Chopra Center is currently seeking a Sales Manager.   

The Chopra Center for Wellbeing, located in beautiful Carlsbad, CA is a nurturing place where seekers from around the world come to experience healing and transformation. We are the leading source for meditation, yoga, and the ancient wisdom of Ayurveda. We offer a wide variety of programs in stress release, mind-body medicine, emotional healing, personal development and life transformation. The Chopra Center is a 2013 and 2014 Medallion Award Winner of the San Diego Society for Human Resource Management (SHRM) Workplace Excellence program.

This is a full time position, reporting to the VP of Sales, Marketing and Content Development.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Lead and manage a team of program consultants (estimated size: 10-15) who are responsible for: 
    • Engaging in daily consultative 1 to 1 selling (B to C) with the objective of meeting and exceeding individual and departmental sales goals
    • Meeting or exceeding required daily outbound calls
    • Managing customer/contact pipes up to 200,000 in size
    • Securing on-site event sales for current customers (requires some weekend work on site at Chopra Center events and other promotional opportunities)
    • Managing customer complaints as they arise
    • Supporting team sales along with individual sales
  • Provide direct leadership and oversight to program consultants
    • Recruit, hire, train and terminate (as needed) to ensure all team members are contributing at the highest level and developing their skills on an on-going basis
    • Set individual monthly sales goals by channel and co-create monthly action plans with each program consultant to help ensure goals are met
    • Conduct regular team meetings for program consultants (including key members from the global customer support team) to educate and instruct the staff on sales stats, offers, promotions, event schedules, IT system changes, pricing and program features and benefits
    • Conduct regular performance reviews with program consultants and reward outstanding results and take corrective action as needed
  • Work in partnership with global customer support manager whose team administratively supports the program consultants and Chopra Center guests
  • Act as a liaison with multiple internal teams to ensure on-going open communication, timely implementation of promotions and marketing messages and guest support
  • Develop an annual strategic sales plan and corresponding sales budget
    • Create new revenue streams for program consultants
    • Determine ways in to increase the average price paid per guest
    • Partner with marketing department to create event and online product launch strategies that support sales growth
  • Oversee the functionality and usability of IT systems and sales reports that involve the program consultant team including CRM, lead and marketing solution, accounting system as it relates to sales, call reporting, sales reporting, affiliates sales and phone systems.
    • Utilize systems to track, measure and report on results
    • Request new reports as needed

EDUCATION AND/OR QUALIFICATIONS:

  • Bachelor Degree in Sales, Marketing or Business preferred with a minimum of seven years related experience with progressive managerial responsibilities
  • Proven track record in managing and directing a highly skilled, motivated, successful and results-oriented sales force
  • Demonstrated in-depth experience leading sales training programs on topics such as software systems, time management, closing sales, overcoming obstacles, and high price point sales
  • Strong leadership qualities with good communication and interpersonal skills
  • Strong understanding of customer and market dynamics and requirements
  • Able to operate in a fast-paced and changing market environment
  • Proven leadership and ability to drive sales teams
  • Prior experience with personal growth products or retreats helpful but not required
  • Experience with Saleslogix, Crystal Reports, MAS helpful but not required

BENEFITS

  • Great health insurance package
  • 401K plan
  • Access to acupuncture and chiropractic services, yoga, meditation, etc.
  • Access to our seminars and trainings

If you would like to be considered for this opportunity, please email your resume AND unique cover letter to hrsupport@chopra.com explaining why you are our ideal candidate. The subject line of your email must say: “I Am Your New Sales Manager.”

Due to the high volume of resumes we receive, please note that we will only be contacting those we feel best meet the qualifications of this position.